Digital WoM

Best Keyword Research Tool

keyword research

Is a lack of organic traffic troubling you? In this ultimate guide, we will tell you about the best keyword research tools to increase traffic from your target audience.

If your website ranks low on search engine results and low online visibility, you are missing out on leads, sales, and website traffic. One of the best ways to boost your traffic and increase rankings in search engine results is with keyword research tools.

If your website ranks low on search engine results and low online visibility, you are missing out on leads, sales, and website traffic. One of the best ways to boost your traffic and increase rankings in search engine results is with keyword research tools.

They also play an important role in search engine optimization (SEO) for your website. If you want Google to rank your website, you need to insert keywords strategically to make Google understand that your content is relevant and show your website to its users.

Using the right SEO keywords will improve your ranking in search engine results and more online visibility. It will increase website traffic and boost sales.

To find these right terms, you need to use keyword research tools to know which are the search terms people use when they are searching for your business or similar products or services. Some of the best keyword research tools are: –

1. Google Keyword Planner

The Google Ads Keyword Planner tool is the best free SEO keyword research tool to find keywords relevant to your business or industry.

With this tool, you see a list of relevant keywords for your business and choose the right keywords to use. It will also suggest bid estimates for keywords and you can plan your budget accordingly.

With this tool, you can see the search volume for keywords and it will give you an insight into how keywords are searched by your target audience and how these searches have changed over time.

Once you have found the relevant keywords and narrowed down your list, you can make a marketing plan and start writing content for your website with these targeted keywords.

2. Google Search Console

Ever wondered how Google ranks your website in search engine results? 

Google Search Console collects data on your site’s search traffic and performance and helps in boosting your website’s rankings in search engine results. It is one of the only places where you can get reliable data on keywords.

Search Console gives data on server errors, security issues, page load speeds, etc. It also helps in ensuring any site maintenance and fixes you make happen smoothly concerning search engine performance.

Therefore, the Search Console is very important for modern SEO and the best free SEO keyword research tool.

3. Moz SEO Tool for keyword research

Moz is another good SEO tool for keyword research. You will get keyword research tools, keyword generation and so much more in Moz.

Moz’s keyword explorer tool offers competitor analysis and their ranking on search engine results, keyword difficulty, on-page and off-page SEO recommendations, keyword volume, and more. They also have videos and tutorials for beginners for better understanding.

Besides offering keyword research tools, Moz conducts weekly seminars, training sessions, a frequently asked questions (FAQ) database, and an SEO community for digital marketers.

If you want to become a pro at SEO, Moz is the SEO keyword research tool for you.

4. Ahrefs for keyword research

Ahrefs is one of the most popular SEO tools for keyword research. It has the biggest database of keywords and search queries. You get the most accurate and complete data for your keyword research in Ahrefs.

You can see the most successful keywords used by competitors, maximum relevant keywords, best-selling content topics targeting keywords, keyword movements in search queries, and so much more. You can come up with keyword ideas by searching keywords in the search box.

Ahrefs’ database is one of the most complete and accurate. It has over a billion keywords and even more indexed pages. You can get maximum accuracy for your keyword research in Ahrefs.

5. SEMrush for keyword research

SEMrush is one of the best and widely used SEO tools for keyword research and improving your site’s ranking in search engine results. It gives complete information on the keywords used by your competitors

Using SEMrush’s keyword overview tool, you can see a complete list of keywords with maximum search volume and whether it is growing more in popularity or not.

Unlike other research tools, you can just type in the domain or URL of a website, and the research process will start. You can type in a competitor’s website to see their popular keywords, keyword data, and where your competitor ranks for these keywords.

On top of that, you also get to see the difficulty of each keyword, Google Ads that use competitor’s keywords in PPC advertising (pay-per-click ads), domain comparisons, and so much more.


Finding and using good-quality keywords are the best ways to get the required traffic to your website. We conclude our list of some of the best keyword research tools for you to use. These tools will help you find the right required keywords you need, which will help your site to get ranking, to improve traffic which would lead to higher conversion.

We highly recommend SEMrush as it is the #1 tool for keyword research tools, according to the top marketers in the world. You can also check the SEO quality of your content by using the sem rush writing assistant and know if your targeted keywords are being used strategically. 

Our second best recommendation would be the Google Keyword Planner. For anyone who is starting into the field of SEO, or working on keyword research, Google Keyword Planner is one of the most basic and simple tools. It will help to find the right keywords that are needed for your site or your business. 

Regardless of the keyword research tool you use, make sure you make relevant content for your audience to please search engines and rank higher on search engine results.

Leave a Reply

Your email address will not be published. Required fields are marked *